Enter to Win Your LEGO Wish List This Summer!

Whomp, whomp. The exciting contest/sweepstakes officially ended. If you missed this chance, don’t worry - LEGO Insiders and fans have plenty of wonderful opportunities year-round to explore new sets, exclusive offers, and future contests.

What You Can Do Next

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This seems to be the month of sweepstakes so here is another one where you can enter to win your LEGO wish list! I mean, who doesn't dream of adding some epic LEGO sets to their collection?

This summer, LEGO Insiders are getting an exclusive opportunity to make those dreams come true with the Win Your LEGO Wish List sweepstakes! Here’s all you need to know about this awesome event and how you can participate for a chance to score up to $1,000 in LEGO sets.

What is the “Win Your LEGO Wish List” Sweepstakes?

LEGO is running a special member-only sweepstakes for LEGO Insiders, giving you the chance to win the contents of your wish list—up to $999.99 in the US and Canada or £999.99/€999.99 in Europe! This event runs from July 5, 2025, at 12:01 a.m. EDT through August 16, 2025, at 11:59 p.m. EDT.

How to Enter

Getting your name in the draw is simple:

  • Sign Up (or Log In): Become a LEGO Insiders member at LEGO.com/insiders—it’s free!
  • Build Your Wish List: Head to LEGO.com/member/wishlist. Either start a new wish list or select an existing one, then click “Share List” and “Copy Link.”
  • Submit Your Entry: Go to the Win Your Wish List page, hit “Enter Now,” and paste your wish list link along with your name. That’s it!

Important: Only one wish list entry per person is allowed, and the total value must not exceed $999.99/£999.99/€999.99. If your list is over the limit and you’re selected, LEGO will randomly choose items until they hit the cap.

Who Can Enter?

This sweepstakes is open to LEGO Insiders residents in the US, Canada, UK, France, and Germany. Full rules apply, and employees or immediate family of LEGO Group or promotional partners aren’t eligible.

What Can You Win?

Two Winners per Country: Each winner will receive the sets from their wish list, up to the max value for their country! That means plenty of brick-built fun could be heading your way this fall.

When Are Winners Announced?

Winners will be contacted via email on or after September 1, 2025 and have 10 days to respond and complete the required winner’s certification steps. If a winner can’t be reached or doesn’t respond, another will be chosen at random from eligible entries.

Pro Tips for Crafting Your Wish List

  • Use the “heart” icon next to each LEGO set online to add it to your wish list.
  • Check for the top retiring sets, new releases, or your all-time favorites.
  • Keep your list at or just below $1,000/€1,000/£1,000 to maximize your prize potential.
  • Only your first submitted wish list will count, so make it count!

Why Participate?

This is one of LEGO’s most anticipated annual insider promotions, coinciding with LEGO Insiders Days in July when additional bonuses, double points, and exclusive “gift with purchase” sets are also available. Whether you’re hoping for that mega Marvel set, the next Modular Building, or something special for your family builder, this is your chance to win big—just by sharing your wish list.

Don’t miss out! Sign up, create your wish list, and enter before August 16, 2025. Happy building and good luck!

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